I grew up in Atlanta. A city I love and one that is filled with a plethora of new business endeavors. I was content with working 9-5 and collecting a paycheck. I had NO desire to pursue entrepreneurship. But that quickly changed, when I secured a corporate sales job. I immediately discovered that working in sales, is like running your own business. I learned a lot and swiftly became a top producer. Fifteen years later, I was managing $45 million in revenue and generating twice as much in sales. I was successful but not satisfied, something was missing. I knew there was more.
After a layoff, I left corporate America and started a dessert catering company. This venture not only ignited my passion for entrepreneurship but opened the door for me to mentor business owners, teach entrepreneurial workshops and explore new business opportunities. I loved what I was doing. And then, God told me to let it go and pursue writing. I was devastated. I knew I was called to write, but I was intimidated by the process. However, I knew it was time.
“I wasn’t fearless. I was fearful. I was running from what I knew God called me to do- my purpose.”
When I said yes, things began to change. I was recruited by a friend to write a weekly column as a featured author. During those 2 years, I fell in love with the writing process. I discovered my writing style and my voice. My work was featured in Huffington Post, ABC, NBC, Jet Magazine, & Radio One to name a few. In addition, I’ve published three bestselling books and currently working on my fourth.
After running from my calling for so long, I discovered I was not alone. I desired to help others pursue their entrepreneurial call. So, I started Strategies with Judi (podcast, webinar and live events), where I equip entrepreneurs with the tools they need to succeed and turn their part-time hustle into a full-time business they love.
And to date, I’m truly proud to say I’ve helped so many incredible entrepreneurs (like you), gain needed clarity and direction, to increase their income and accelerate their brand. There is no greater joy and satisfaction than walking in your God-ordained purpose!